Greenly is one of the world's first Carbon Footprinting solution. To make carbon accounting more actionable for its clients, Greenly actively uses average carbon emissions data from Electricity Maps.
THE CHALLENGE
Greenly is a carbon accounting platform helping companies understand and monitor their carbon emissions, as well as develop full climate strategies to reduce emissions. The platform is built to digitize carbon accounting processes, and enable large as well as small companies to do their carbon accounting in a fast and accurate way.
To meet their mission, Greenly offers a unique approach to carbon accounting, with a fully automated platform to easily and quickly reduce their carbon footprint, supported by climate experts.
Greenly has always been using publicly available electricity data (yearly averages) to assess GHG emissions linked to energy. Electricity maps data allows to drastically refine the in-depth analysis of these emissions.
Especially when working with green IT analysis, challenges occurred in identifying concrete action points. The yearly data was useful in seeing the overall state of scope 2 emissions, however, it became challenging to pinpoint concrete areas where organizations could drive true impact.
As big tech companies are using powerful servers with large carbon emissions, the carbon accounting process for these needs to include different information such as the location of the data center and time of the day. These need to be taken into account to unlock further insights and action points.
Quentin Bourhis
Climate Expert at Greenly
SOLUTION
Greenly needed real-time location-based granular data to make more accurate carbon accounting for its clients. Greenly worked on a green IT project with a large organization where cloud computing and large servers played an essential role in their carbon accounting. Therefore, many factors came into play in tracking, monitoring, and reducing emissions. Through this project, Greenly discovered Electricity Maps.
With the Electricity Maps API, Greenly is able to get to the next level of emissions measurements across facilities and entities. This empowered Greenly to refine the data and tailor action plans to individual companies based on the newly collected emissions data. It got access to more accurate, real-time, carbon emissions allowing for better data-driven decisions.
Greenly uses the data for Scope 2 analysis and reporting. It uses the data to create overviews of electricity consumption and production, along with carbon emissions.
These reports ultimately help companies visualize their carbon emissions KPIs and reach their sustainability goal.
COLLABORATION
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